Intro

I have always believed, through all my years as a vintage watch specialist and aficionado, that extreme quality is what makes a watch truly valuable. There may be a thousand multiples of an exact same model, but when it comes to vintage every single one will be different from the other: better examples, worst examples and, with all likelihood, very, very few exceptional examples. To me condition is the perfect balance between wear, patina and aging: these define the unique personality of a particular watch and determine its “magic.” You can find that in a watch that is still in new-old-stock condition as well as in the scruffiest beat-up survivor. I never shopped for price and always strived to buy only the extraordinary. It’s a philosophy that has always paid back myself and my clients and, as far as I am concerned, the founding principle at the base of any collection that is meant to be a wise investment.

luxury vintage concept

About Alessandro Ciani

Alessandro Ciani is a major player in the international vintage watch market scene since the late 80s. His name and business are known and appreciated among collectors and professionals worldwide. Originally based in Rome Italy, he lives and works now in Los Angeles, California. His original views on what makes a watch really special and a keen eye characterize his total dedication to the quest of top quality, uncompromised condition, high-end vintage timepieces makes him the ideal purveyor of exclusive and selected collectables for the demanding and discerning investor. Dealer, author and scholar, Alex Ciani has explored the vintage watch world in its every aspect and is acknowledged as being one of the world’s great experts in his field.

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Watchessentially

Watchessentially

The Base of All My Decisions For a change, I will not write about watch restoration and the ways in which this affects, mainly in the wrong way, both the value and the market of a vintage watch. I would like, instead, to debate the assessment process through which we...

Assessing the Magic

Assessing the Magic

Today I will not write about watch restoration and the ways in which this affects – mainly in the wrong way – both the value and the market of a vintage watch. I would like, instead, to debate the assessment process through which we could – or...

My appreciation for the Jeep Wrangler Willys

My appreciation for the Jeep Wrangler Willys

Looking at the Jeep on my site, I could not fathom not understanding the beauty of its history. The appreciation for its history. Back in November of 1940, the Jeep legend began. This would be the very early days of the second World War, one year before the United...